ILIA
CREATIVE DIRECTION
GOAL
To create both a still life and lifestyle product beauty campaign to teach other photographers how to produce a commercial shoot at a large photography workshop.
OUTCOME
We Creative Directed both a lifestyle and still life shoot to showcase the natural beauty brand, ILIA. We wanted to showcase diversity in ethnicity, as well as age. We used these campaigns to teach other stylists and photographers how to put together a commercial shoot and helped them learn what kind of assets are needed to work for a commercial brand.
Photography: Heather Nan
